media attacks occur almost daily now. Anything even close to a right wingt point of view is attacked. But also imageboards, anons, even meme-makers are targets. The evolution from verbal abuse to physical abuse is also noticable. (one example are the milkshake incidents in UK) Even big companies play along with the trend, wether it is because of publicity stunt, simply attract a certain sort of consumer, virtue signaling or a bigger more evil entity.
Single handed it is almost impossible to make an impact. Good ideas often go lost because of lack of support. Yet many anons can, when cooperating, do make an impact. IOTBW is an excellent example. Prolongued use of certain memes/phrases/symbols also shows it effect after some time.
So, the question is simple: will you join an organised organisation? Ranging from short-based smaller OPs (ie. attacking a livestream) to long term operations.