>Chiang also says that AMD is changing its marketing strategy to focus on being a premium brand, as opposed to being the value alternative.
>"Lots of people ask me, what do you think about today's AMD? I say today's AMD is completely different company compared to two, three, five years ago," Chiang said. "They have nice technology and they are there to put the higher spec with the reasonable pricing. But right now they say, "Hey Charles, lets push to marketing to the higher [end]. So let's sell higher-pricing motherboards, higher-spec motherboards, and let's see what will happen in the market. So I don't think that AMD is the company that wants to sell low cost here, low cost there." tomshardware.com/news/msi-amd-x570-motherboard-pricing,39593.html
>offering PCI-E 4.0 >already offering 32c/64t mainstream CPUs >will have 64c/128t enterprise and mainstream CPUs >made integrated graphics actually viable for day to day use while the competition couldn't even handle implementing DX11 >first to bring high performance 7nm parts to market AMD is a premium brand.
Josiah Reyes
>motherboard manufacturer wants to scam you with overprices boards >better blame it on the CPU vendor
>AMD used an ASMedia chipset for its previous-gen motherboards, but the company now produces its own silicon for the task. Chiang told us that, while pricing isn't final, it appears that AMD could increase the cost of the chipset itself significantly.
Alexander Bell
barely? are we conveniently forgetting about mitigations, moshe?
Carter Thomas
>premium brand >literally btfo the competition on anything but gaming >literally threw out of HEDT the competition >is gonna built the fastest supercomputer >is basicly on every console >will be again on mobile phones
meanwhile at inte
Parker Reed
AMD ran their Intel comparison benchmarks with Intel mitigations off?
Gabriel Sanders
no zombieload mitigations were in place, yes
Hudson Turner
AMD's products now are pretty awesome. They're really creating competition, which necessarily creates innovation, better products, and lower prices for consumers.
